We kneel here, We Heal Here…
Lauren London released a heart felt video tribute to her late boyfriend rapper, Nipsey Hussle, in a new creative campaign with PUMA. The “Forever Stronger” honors the next phase of London’s journey and the love and legacy left behind.
The poem written by Samantha Smith, Hussle’s sister known as Baby Hairz, honors her brother’s memory, killed in March 2019.
“Lauren London is proud to join forces with PUMA to support her in the next chapter of her journey. This piece was a creative vision Lauren wanted to bring to life to signify the continuation of her marathon alongside PUMA. Forever Stronger.”
Created by Lauren London
Directed by Danny Williams
Poem written by Samantha Smith
Score by Rance 1500 Or Nothin
Edited by Matt Tolkin
Film Production by AJR Films
Follow Lauren on Twitter: @LaurenLondon
Follow Lauren on Instagram: @LaurenLondon